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Meat & Poultry

Johnsonville, Florida’s Natural make major wager on World Series

The two leading brands are putting plenty of brats, orange juice and pride on the line.

Meat Signal

The news about Johnsonville and Florida's Natural partnering for the World Series is a marketing stunt and has no direct impact on protein prices or supply, so continue to base your purchasing decisions on current market fundamentals like supply/demand, futures, and USDA reports. Your procurement strategy should remain focused on factors influencing livestock and meat markets, not consumer brand promotions.